
Agriculture & Construction Coatings
Your equipment works long hours in extreme environments—so we’ve formulated coatings that are up for the job. Every day, our chemists and technical specialists pursue solutions to corrosion, weatherability, aesthetics and durability. We’ve mastered the art of chemical and abrasion resistance, formulating solutions that have superior color and gloss retention. So when you operate, you’ll always show your true colors.
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Formulated for demanding environments.
At the end of the day, you’ll receive a coating that fits your process and does exactly what you expect—protect your equipment and your reputation. Whether you need a primer with durable protection over ferrous and non-ferrous substrates, a superior-gloss VOC compliant liquid topcoat, or a UV and corrosion resistant powder coating, our coatings help your machines weather tough environments.

Hentzen is a leader in liquid coating technologies, formulating solutions matched to performance and market-driven specifications. Quality starts with custom engineering by chemists and technical specialists who pursue solutions to corrosion, weatherability, aesthetics and durability.

Epox-Zen™ Two Component Epoxy Primers
Epox-Zen™ two component Epoxy primers are available in low solids (Epox-Zen™ LSP), medium solids (Epox-Zen™ MSP) and high solids (Epox-Zen™ HSP) formulations offering the finest in corrosion protection, chemical resistance, adhesion and topcoat hold-out. Providing durable protection over ferrous and non-ferrous metals, certain FPRs and composites, Epox-Zen™ Epoxy Primers are a substantial upgrade from conventional alkyd primers.
Typical Applications: Agricultural and construction equipment, power transformers, liquid storage tanks, recreation vehicles, transportation, general metal finishing under urethane topcoats.

Ura-Zen™ P Urethane Primer
Ura-Zen™ P Urethane Primers are specifically formulated for any application which requires excellent weatherability with wet-on-wet spray capability under urethane topcoats. Allows for rapid recoat while offering outstanding corrosion protection, chemical resistance, adhesion and topcoat hold-out and uses the same catalyst as many of our urethane topcoats.
Typical Applications: Trucks, trailers, and other transportation equipment, agricultural and construction equipment, liquid storage tanks, signage, recreational vehicles and general metal finishing under urethane topcoats.
Ura-Zen™ ERP Primer
Ura-Zen™ ERP Extended Recoatable Primer is a high-solids, HAPS-free, low VOC urethane primer with long-term recoatability. Using the same catalyst as many of our urethane topcoats, it is similar in performance to Hentzen Epoxy Primers.
Typical Applications: Industrial applications where long-term recoatability without sanding is desired.
Ura-Zen™ AP Acrylic Urethane Topcoat
Ura-Zen™ AP is a high-solids, 3.5 VOC, HAPS-free, single stage two component acrylic urethane topcoat that features outstanding durability, excellent gloss retention, high DOI and ease of application. Available in a wide variety of colors, including metallic and pearls.
Typical Applications: Agricultural and construction equipment, marine engines, boats, liquid storage tanks, signage, recreational vehicles, trucks, trailers and other transportation equipment.

Hentzen is a leader in powder coating technologies, formulating solutions matched to performance and market-driven specifications. Quality starts with custom engineering by chemists and technical specialists who pursue solutions to corrosion, weatherability, aesthetics and durability.

Dura-Zen™ Primers
Dura-Zen™ powder primers are corrosion resistant and are suitable for use on both interior and exterior products. Available as Epoxy, Zinc Rich Epoxy, Polyester, Hybrid and Combat Grade primers.
Typical Applications: Agriculture and construction equipment, snow blades, power transformers, recreation vehicles, defense vehicles, hardware, ground support equipment and components, transportation.
Dura-Zen™ Hybrid
Dura-Zen™ Hybrid topcoats are blended from epoxy and polyester resins to produce films that are an economical alternative to standard epoxy and polyester coatings. Hybrid coatings share many characteristics with standard epoxy-based powder coatings, but include improved resistance to over-bake yellowing during cure, somewhat softer films and slightly improved weatherability. Offering good chemical resistance properties, good corrosion resistance properties and limited UV exposure properties. Hybrid coatings primarily function as decorative interior coatings and are not considered suitable for exterior applications, even though their deterioration and discoloration when exposed to sunlight is slower than pure epoxies.
Typical Applications: Agriculture and construction equipment, office furniture, shelving, general metal finishing, hot water heaters, power tools, fire extinguishers and oil filters.
Dura-Zen™ Polyester
Dura-Zen™ Polyester/TGIC powder coatings are highly durable and have good chemical resistance, offer excellent UV resistance and good corrosion resistance. Suitable for both interior and exterior products and available in several degrees of durability including standard durable TGIC (good), super durable (better) and ultra-durable (best). Polyester powder coatings typically exhibit good edge coverage, flow and leveling. Can be formulated in smooth, textures, river textures, veins, leather textures and more.
Typical Applications: Agriculture and construction equipment, recreational vehicles, aluminum extrusions, automotive parts, air conditioners, point-of-purchase displays, fencing, gas cylinders, lawn and garden equipment, lawn furniture, appliances, pipe coatings and electrical enclosures.
Dura-Zen™ Super Durable TGIC Polyester
Dura-Zen™ Super Durable TGIC Polyester powder topcoats are high gloss coatings designed for high performance exterior applications where outstanding weathering properties are desired. Dura-Zen™ super durable features excellent weather resistance, light-fastness, anti-yellowing properties, and excellent flow and leveling.
Typical Applications: Agriculture and construction equipment, outdoor furniture, railings, playground equipment, towers, steel structures and building facades.
Dura-Zen™ Polyester Urethane
Dura-Zen™ Polyester Urethane topcoats combine very smooth, exceptional thin film capabilities, with excellent mar and chip resistance and good weathering properties. Suitable for both interior and exterior products and available in standard durable (good) or super durable (better). Adhesion to properly pretreated substrates will provide very durable coatings with long-term resistance to humidity, UV resistance and corrosion. Can be formulated to offer excellent chemical resistance properties.
Typical Applications: Agriculture and construction equipment, lighting fixtures, lawn and garden equipment, electrical enclosures, playground equipment, air conditioners, automotive trim and patio furniture.

Fast, flexible service for every order.
Trust Hentzen for cost-effective solutions and quick turn-around times that are unequaled in the coatings industry. This is made possible by associates who understand the demanding nature of your business. Our highly trained, motivated sales and technical support specialists deliver unsurpassed service, from start to finish. And we’ll work with you no matter the request size—whether your batch is 50 pounds or 50,000 gallons.